New Microsite Helps Brokers Reach Reach Out to Clients About Specialty Benefits

May 01, 2009

Anthem Blue Cross has introduced a brand-new Specialty microsite. An interactive Web tool that shows how offering multiple lines of coverage from Anthem Blue Cross and/or Anthem Blue Cross Life and Health Insurance Company makes it easier to manage benefits, add value to a benefits package and possibly even save money. Plus, real world case studies and a savings calculator really bring it to life.

Laser-focused on the Specialty cross-sell, this microsite can help make your next Dental, Vision, Life and Disability sale. Check it out now: www.anthem.com/ca/specialty.

Save money through Anthem's One Solution Savings program. Contact your B&P Large Group Specialist for a quote.

¹Zontik. "Microsites: A powerful tactical element in your marketing strategy." 2003.